PSG & Walk in Paris Collaboration
19.02.2026
Born in the Parisian suburbs in 1992, one of my earliest football memories is France's victory in 1998. From that moment on, it felt natural to grow up supporting Paris Saint-Germain, from childhood to the present day. I grew up with Nike's campaigns in the early 2000s, Ronaldinho's arrival at PSG, and a whole visual culture where football, style, and attitude moved forward together. Then came the moments that shape true fans: Thiago Silva's header against Chelsea in 2015, the comeback against Barcelona, and this year, the Champions League final victory. Bringing my clothing brand and my lifelong club together is the culmination of a deeply personal dream, the meeting of two Parisian identities driven by the same energy: to create, to leave a mark, to move forward. Walk in Paris Saint-Germain.
They talk, we walk.
Gary Neveu, Artistic Director.